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We Capture & Create Search Demand

We’re a digital marketing agency that helps brands rise above the noise. Whether you’re growing or scaling, we ensure you’re found, remembered, and chosen.

From B2B to B2C, digital marketing drives results. We harness SEO, PPC, Paid Social, Content, and PR to solve your biggest challenges – turning searches into sales and clicks into customers.

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From SME's to global brands, we've provided digital marketing services to hundreds of businesses across the UK, Australia and Europe.

Our SEO Client UserZoom and their orange logo on a white background
SD Worx a previous local SEO client in Salford, Manchester
Purple Yamaha client logo with spired icon
PGL blue and yellow text logo who we provide local search services for in the UK
Black and red NST Travel Logo who we provide SEO services for
Micro Scooters vector logo an organic SEO Client
The Real Algarve luxury villa retreats logo on blue background an organic SEO client
Client logo for iHASCO we provide commercial SEO services for
Orange diversity travel logo. Based in Manchester we provide local SEO and national commercial SEO.

Growth-Focused Digital Marketing That Delivers Real Results

Your digital marketing strategy should be as dynamic as your business. At Candidsky, we help brands capture and create demand through SEO, PPC, Digital PR, and data-driven content marketing – maximising visibility, traffic, and conversions.

Trusted by Peninsula, Citation, PGL, Yamaha Music Group, and Royal Mail, we go beyond cookie-cutter strategies. Every campaign is tailored – whether you need rapid PPC wins, long-term organic growth, a high-impact content strategy, or Digital PR to secure top-tier coverage.

Our full-funnel approach ensures every digital channel works seamlessly together to drive measurable ROI. With custom reporting, AI-powered insights, and a strategy that adapts with your audience, we act as an extension of your team, delivering transparency, expertise, and results.

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“ "Candidsky are the agency we need within the business: they challenge us, advise us, support us and provide great strategy and service. ”

- Mhairi Wood , PGL Group

“ "They are the most commercially focused SEO agency I've worked with. Communication is excellent, and any SEO challenges are addressed quickly with data to back up strategic decisions. ”

- Maxine Green, Citation Group

“ "They are extremely responsive, reactive and friendly to work with and strive to better their approach year on year. We would be very happy to recommend them to anyone looking for a reliable and results driven marketing team." ”

- Vicky Reeves, The Real Algarve

“ " Very informative, hard working and produced noticeable results in a short period of time. Exceptional company to work with, highly recommend." ”

- Susan Taylor, Complete Construction Products

“ "A great team to work with - helpful, efficient and effective. I've been really impressed with their communication, strategy and results." ”

- Natalie Wilson, PGL Australia

“ "The speed at which Candidsky get under the skin of a new business is impressive. Each team member working on our account has been quick to understand our products and services, which has helped to show early improvements in our SEO performance. I'd recommend Candidsky to any business wishing to improve its digital marketing efforts." ”

- Sam Tate, uCheck

“ "Thoroughly enjoyed working with Candidsky. They delivered exactly what we wanted, helped us work towards our short-term goals, and helped us to future-proof our business. 10/10." ”

- Sean Gallon, Incontinence Choice

“ Super easy to work with, friendly, deliver results, and knowledgeable. So far it has been a pleasure working with Hayley, David, and the team. Would highly recommend! ”

- Will Davies , iHasco

“ Straight talking, no nonsense. They do what they say they are going to do. ”

- Danielle Barclay, Micro Scooters

Our Services

Digital PR

Drive organic growth, build brand awareness and be featured where it matters with our Digital PR services. We believe that bespoke is better when it comes to creating successful Digital PR Strategies and will take a data driven approach to building yours. We’ll utilise your audience insights, media landscape audits, competitor analysis and align with your wider SEO and marketing strategy to earn coverage that boosts performance.

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SEO

Our experienced SEO team works with you to understand your long-term business goals. All of our SEO campaigns are built around data collected from multiple tools, to ensure that we get drive the best results. We identify relevant terms that will put your services in front of the right audience and develop a strategy that will help you get there. When you work with CandidSky, you’ll always be working with a senior practitioner.

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Content Marketing

Our content marketing services can help you to establish a really strong brand voice. We take the time to understand your customers, how they think and how they connect with your business. This enables us to develop really considered content that resonates with them. Content marketing can drive traffic to your website, help you to develop a multi-channel brand voice and increase your revenue. Our senior content writers can assist you with all forms of content creation.

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Paid Media

Paid media campaigns are an excellent way to drive brand awareness and revenue for your business quickly. Whether you’re looking to create a visually engaging paid social campaign to show off your products, or want to gain a competitive advantage on the SERPs, our paid media team can help. We develop paid media campaigns that are driven by data to ensure that you receive the best cost-per-click and ROI.

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A digital marketing agency with a difference

Your business is unique – your digital marketing strategy should be too. We don’t do one-size-fits-all solutions. Instead, we craft tailored strategies that align with your goals, whether it’s SEO, Paid Media, Content, or Digital PR.

We believe every business should have a marketing strategy they truly believe in. That’s why we focus on solutions that not only deliver results but also fit your business timelines and growth ambitions.

When you work with CandidSky, we become an extension of your team – fully invested in your success. Expect clear communication, full transparency, and a results-driven approach that moves the needle

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Who We Are

We could talk about our awards. How much we’ve grown since 2006. The work we’re most proud of. But that’s not what makes a leader. Real leadership is about knowing when to talk – and when to listen.

That’s how we work. We know you’re an expert in your industry, just like we are in ours. That’s why we won’t just treat you as a client, but as a partner. We’ll seek, respect, and value your input – because the best results come from collaboration.

When your industry leadership meets ours, we’ll create the kind of marketing that doesn’t just make noise, but makes an impact.

About Us

How to structure a digital marketing strategy

A data-driven approach to digital marketing

A great digital marketing strategy starts with a data-driven approach. We work with your marketing team to understand your business’s long-term and short-term objectives. During our initial sessions, we will find out as much as possible about the successes and failures of previous marketing campaigns. We believe that understanding business objectives and your target audience are integral to improving your digital marketing success. We will help you to:

  • Define your goals
  • Define your target market
  • Produce KPIs
  • Develop a timeline
  • Build your campaigns
  • Analyse the data

Our digital marketing team uses several different tools, such as Google Analytics, Google Search Console, Screaming Frog and AHrefs, to better understand how your website is currently performing. This will allow us to develop a really in-depth digital strategy that enables digital growth and helps you to improve your digital customer experience.

We will produce an in-depth digital strategy proposal with a roadmap to achieving your business objectives. Whether you want to achieve long-term visibility, short-term success or a mixture of the two, we can develop a single or multi-channel strategy that aligns with your budget and time frames.

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Developing Your Digital Marketing Strategy

Your approach to digital marketing should be as unique as your business. Whether you’re a B2B or B2C company, the right combination of channels can drive real growth. The key is knowing where to invest, test, and scale to maximize your revenue.

Google Shopping

For B2C businesses, Google Shopping ads put your products in front of potential customers at the exact moment they’re searching. These highly visual ads make it easy for shoppers to compare options and convert.

Retargeting

Not every visitor converts on their first visit. Retargeting keeps your brand top of mind by re-engaging users who have already shown interest in your products or services.

PPC (Pay-Per-Click Advertising)

For both B2B and B2C, PPC ensures you appear at the top of search results when potential customers are actively searching. Competing for high-intent keywords puts your brand ahead of competitors and drives immediate traffic.

Paid Social Media

Highly engaging and visually driven, paid social campaigns on platforms like Facebook, Instagram, and LinkedIn allow you to target and reach the right audience with precision.

SEO (Search Engine Optimization)

SEO is a long-term growth strategy that drives qualified traffic to your site at the exact moment people are looking for your products or services. Beyond rankings, SEO improves brand visibility, user experience, and conversions.

Digital PR

Digital PR boosts brand authority and trust by securing high-quality coverage on industry-relevant sites. It strengthens your SEO through valuable backlinks while increasing your brand’s reach and credibility.

Email Marketing

A direct line to your audience, email marketing nurtures leads, strengthens customer relationships, and drives retention. Personalized, targeted messaging keeps your brand top of mind and encourages repeat business.

With the right mix of these strategies, we’ll help you capture demand, create demand, and drive real business results.

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Analysing and Reporting on Your Data

Once your digital marketing campaign is live, we continuously analyse performance data to understand what’s working, what’s not, and where we can optimise for better results.

We create custom, real-time reports in Looker Studio (formerly Data Studio) so you can track performance at a granular level. Our reports are built around your core KPIs, making it easy to share meaningful insights with your internal team.

To ensure accurate and comprehensive reporting, we integrate key data sources, including Google Search Console, Google Ads, Facebook Ads, STAT, and other analytics tools. This multi-touchpoint approach gives you a complete view of your campaign’s performance.

Each month, you’ll have a performance review with a senior marketing strategist, where we’ll break down:

  • What’s been achieved
  • Key insights and challenges
  • The strategy for the next phase

We operate as an extension of your team, providing full transparency and proactive recommendations. If something isn’t delivering, we don’t wait—we identify the issue and adapt our strategy based on the data. Our goal is simple: optimise, refine, and drive results.

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FAQs

Regular communication. Data-backed recommendations. Returns on investment. Candidsky can provide all of this and much more. We’ll keep you in the loop with all of our marketing efforts, ensuring that your business’s goals and corporate objectives are at the heart of every strategy we create.

Candidsky offers a range of services, including search engine optimisation (SEO), pay-per-click (PPC) advertising, social media marketing, content creation, email marketing, and digital public relations (Digital PR).

 

Digital marketing helps increase online visibility, attract targeted traffic, and generate leads, ultimately leading to higher sales and business growth.

Search Engine Optimisation (SEO) involves optimising your website to rank higher on search engine results pages, making it easier for potential customers to find your business online.

Pay-Per-Click (PPC) advertising allows businesses to display ads on search engines or social media platforms and pay a fee each time the ad is clicked, driving immediate traffic to your website.

Content marketing involves creating valuable and relevant content to attract and engage your target audience, establishing your brand as an authority in your industry.

Digital PR focuses on increasing online presence through strategies like securing backlinks, online press releases, and influencer partnerships, whereas traditional PR centers on offline media coverage.

Success is measured using key performance indicators (KPIs) such as website traffic, conversion rates, return on investment (ROI), and engagement metrics.

SEO is a long-term strategy, and it typically takes several months to start seeing significant improvements in search engine rankings and organic traffic.

While some businesses manage digital marketing in-house, partnering with an experienced agency provides expertise, resources, and a strategic approach, often leading to better results.

Ready for the visibility you deserve?
Contact our team for real results